A blue and white logo for hundredx on a white background

Forbes Best Customer Service, Powered by HundredX

We proudly continue our partnership with Forbes by powering the Forbes Best Customer Service list, which spotlights the brands that customers have singled out for their exceptional customer service. We congratulate the 300 companies that stand out from more than 3,000 brands across 80 industries within the HundredX coverage universe. These rankings are calculated on 4.2 million pieces of feedback from 201,000 customers, measuring a variety of factors including the effectiveness of the people, technology, and processes businesses put in place to ensure their customers have successful outcomes.

A black and green sign that says `` forbes 2024 best customer service ''.

Through this process, we identified four critical dimensions of customer service: 

A row of icons on a white background , one of which is a clipboard.

Customer Service is Vital to the Customer Journey

This year's results underscore a crucial trend in the modern marketplace: the integral role of customer service in brand perception and loyalty. The top-ranking companies on this list, including The UPS Store, Chick-fil-A, REI, and USAA, exemplify a commitment not only to operational excellence but also to creating meaningful connections with their customers. They understand that even in today’s digital age, a personal touch makes a significant difference. 

Discover More Information

At HundredX, we believe in the power of listening to the wisdom of “the crowd”. Our collaboration with Forbes on this list is a testament to our commitment to bringing forward insights that matter. For businesses looking to elevate their customer service, the Forbes Best Customer Service list serves as a valuable guide and inspiration.


We invite you to delve into the insights offered by this year's list and encourage businesses to reach out to us for guidance on how to be part of this distinguished group. With HundredX's expertise, your brand can transform customer feedback into actionable strategies that drive success and customer satisfaction.

Share This Article

November 26, 2024
HundredX helps fill in the blanks left by traditional data providers
A stack of coins with the words consumer spending muted amid rising prices
November 7, 2024
Consumers are navigating still-high prices with resilience. HundredX analysis, based on millions of pieces of customer feedback from July 2021 through April 2023 across 3,200+ companies, indicates inflation remains persistent, but consumers are cautiously hanging on. New Consumer Price Index (CPI) data shows prices increased 3.4% in April from a year ago, compared to 3.5% in March, which highlights a slight easing in inflation month-to-month. Still, HundredX data shows that consumers still feel negative about prices in general, pointing to inflation’s stickiness and consumer frustrations over the consistently high prices of everyday goods. Generally, we’ve seen that changes to HundredX’s Price favorability index are typically inversely correlated with movement in the CPI levels (i.e., inflation) reported by the US government.
October 26, 2024
HundredX Announces Strategic Alliance with FGS Global
Share by: